Since 1994, with the advent of BEE, South Africa has seen an explosion in the small to medium enterprise sector. Previously advantaged individuals were replaced by previously disadvantaged people in the workplace and these displaced people found themselves in a "sink or swim" situation financially. This sparked the immense growth in the SME sector. Then, when South Africa won the 2010 FIFA World Cup Bid, another sudden growth in the SME sector was observed. Since these small to medium enterprises have less complex insurance needs, there has also been a corresponding surge in business insurance products available from insurance companies who previously only catered to the personal short-term market. Accordingly, the business insurance solutions offered ranged from itemised business insurance solutions for very small enterprises to more comprehensive offerings for larger businesses. Some similarities remain between business insurance and personal short-term insurance. Comparing different offerings from insurance companies is crucial to ensure that you select the correct product to suit your business' needs.